![](https://framerusercontent.com/images/ZWJlOlf0CLLpDd3SoMkusz9dU.png)
meet the Collective
meet the Collective
meet the Collective
Roos van Duijnhoven
![](https://framerusercontent.com/images/d1u4XNVWtGTzkLNBUjCRHQ73PUQ.png)
Roos van Duijnhoven
Behavioral Scientist & Co-Founder
Passionate about leveraging behavioral science to amplify the impact of humane tech to drive real-world behavior change.
The Netherlands
nuance
![](https://framerusercontent.com/images/d1u4XNVWtGTzkLNBUjCRHQ73PUQ.png)
Roos van Duijnhoven
Behavioral Scientist & Co-Founder
Passionate about leveraging behavioral science to amplify the impact of humane tech to drive real-world behavior change.
The Netherlands
nuance
![](https://framerusercontent.com/images/d1u4XNVWtGTzkLNBUjCRHQ73PUQ.png)
Roos van Duijnhoven
Behavioral Scientist & Co-Founder
Passionate about leveraging behavioral science to amplify the impact of humane tech to drive real-world behavior change.
The Netherlands
nuance
A little bit about me
A background in behavior change and neuropsychology. Applying insights from behavioral science to design human-centered solutions for societal issues. Experience with applying behavioral science across diverse sectors — from cyber resilience and digital literacy to mental health and habit formation. At the heart of it all? A drive to positively impact society, one behavioral step at a time. Enjoys working in multidisciplinary settings. Up for a challenge. When not at work, you can find her mixing flavors in the kitchen or practicing muay thai in the gym. Topics of interest: digital health, financial behavior, sustainability, ethical design, gender equality, international development
A little bit about me
A background in behavior change and neuropsychology. Applying insights from behavioral science to design human-centered solutions for societal issues. Experience with applying behavioral science across diverse sectors — from cyber resilience and digital literacy to mental health and habit formation. At the heart of it all? A drive to positively impact society, one behavioral step at a time. Enjoys working in multidisciplinary settings. Up for a challenge. When not at work, you can find her mixing flavors in the kitchen or practicing muay thai in the gym. Topics of interest: digital health, financial behavior, sustainability, ethical design, gender equality, international development
A little bit about me
A background in behavior change and neuropsychology. Applying insights from behavioral science to design human-centered solutions for societal issues. Experience with applying behavioral science across diverse sectors — from cyber resilience and digital literacy to mental health and habit formation. At the heart of it all? A drive to positively impact society, one behavioral step at a time. Enjoys working in multidisciplinary settings. Up for a challenge. When not at work, you can find her mixing flavors in the kitchen or practicing muay thai in the gym. Topics of interest: digital health, financial behavior, sustainability, ethical design, gender equality, international development
Credentials
- BSc Psychology, Radboud University - Erasmus+, Warsaw International Studies in Psychology (WISP), University of Warsaw - MSc Behavior Change, Radboud University - MSc Brain & Cognition in Society, University of Amsterdam
Credentials
- BSc Psychology, Radboud University - Erasmus+, Warsaw International Studies in Psychology (WISP), University of Warsaw - MSc Behavior Change, Radboud University - MSc Brain & Cognition in Society, University of Amsterdam
Credentials
- BSc Psychology, Radboud University - Erasmus+, Warsaw International Studies in Psychology (WISP), University of Warsaw - MSc Behavior Change, Radboud University - MSc Brain & Cognition in Society, University of Amsterdam
Lastest Blog
![](https://framerusercontent.com/images/WG9b8YuUz7PDf7jewq3eBDPzEHM.png)
Take my money! The Behavioral Science Behind Easier Digital Payments
Jul 9, 2024
Roos van Duijnhoven
![](https://framerusercontent.com/images/iy7Gz12Fvthf7xm5usa9Ca7yRJA.png)
Introducing the Behavior Change Score
Jun 11, 2024
Hassan Aleem, Roos van Duijnhoven, Aline Holzwarth, Jared Peterson, Samuel Salzer, Michael Delaney
![](https://framerusercontent.com/images/7ISUKlvHMTeK4TEFkQp5TXMFIY.png)
State of Behavior Change in Tech
May 27, 2024
Roos van Duijnhoven
![](https://framerusercontent.com/images/ndcwDp08AqjyFzA3Pizcmb3kdA.png)
Think Outside The Bias
Oct 26, 2023
Samuel Salzer, Roos van Duijnhoven
![](https://framerusercontent.com/images/syJVIsKi6L2G4VQ7xHKRTtmd9U.webp)
Choice Overload: It’s not about the number
Sep 21, 2023
Jared Peterson, Roos van Duijnhoven
![](https://framerusercontent.com/images/t7SHFpgucKdiQVxrDBD3HsqNkRw.webp)
Introducing Nuance
Sep 20, 2023
Samuel Salzer, Hassan Aleem, Roos van Duijnhoven, Aline Holzwarth, Jared Peterson, Michael Delaney
Lastest Blog
![](https://framerusercontent.com/images/WG9b8YuUz7PDf7jewq3eBDPzEHM.png)
Take my money! The Behavioral Science Behind Easier Digital Payments
Jul 9, 2024
Roos van Duijnhoven
![](https://framerusercontent.com/images/iy7Gz12Fvthf7xm5usa9Ca7yRJA.png)
Introducing the Behavior Change Score
Jun 11, 2024
Hassan Aleem, Roos van Duijnhoven, Aline Holzwarth, Jared Peterson, Samuel Salzer, Michael Delaney
![](https://framerusercontent.com/images/7ISUKlvHMTeK4TEFkQp5TXMFIY.png)
State of Behavior Change in Tech
May 27, 2024
Roos van Duijnhoven
![](https://framerusercontent.com/images/ndcwDp08AqjyFzA3Pizcmb3kdA.png)
Think Outside The Bias
Oct 26, 2023
Samuel Salzer, Roos van Duijnhoven
![](https://framerusercontent.com/images/syJVIsKi6L2G4VQ7xHKRTtmd9U.webp)
Choice Overload: It’s not about the number
Sep 21, 2023
Jared Peterson, Roos van Duijnhoven
![](https://framerusercontent.com/images/t7SHFpgucKdiQVxrDBD3HsqNkRw.webp)
Introducing Nuance
Sep 20, 2023
Samuel Salzer, Hassan Aleem, Roos van Duijnhoven, Aline Holzwarth, Jared Peterson, Michael Delaney
Lastest Blog
![](https://framerusercontent.com/images/WG9b8YuUz7PDf7jewq3eBDPzEHM.png)
Take my money! The Behavioral Science Behind Easier Digital Payments
Jul 9, 2024
Roos van Duijnhoven
![](https://framerusercontent.com/images/iy7Gz12Fvthf7xm5usa9Ca7yRJA.png)
Introducing the Behavior Change Score
Jun 11, 2024
Hassan Aleem, Roos van Duijnhoven, Aline Holzwarth, Jared Peterson, Samuel Salzer, Michael Delaney
![](https://framerusercontent.com/images/7ISUKlvHMTeK4TEFkQp5TXMFIY.png)
State of Behavior Change in Tech
May 27, 2024
Roos van Duijnhoven
![](https://framerusercontent.com/images/ndcwDp08AqjyFzA3Pizcmb3kdA.png)
Think Outside The Bias
Oct 26, 2023
Samuel Salzer, Roos van Duijnhoven
![](https://framerusercontent.com/images/syJVIsKi6L2G4VQ7xHKRTtmd9U.webp)
Choice Overload: It’s not about the number
Sep 21, 2023
Jared Peterson, Roos van Duijnhoven
![](https://framerusercontent.com/images/t7SHFpgucKdiQVxrDBD3HsqNkRw.webp)
Introducing Nuance
Sep 20, 2023
Samuel Salzer, Hassan Aleem, Roos van Duijnhoven, Aline Holzwarth, Jared Peterson, Michael Delaney
MEET OTHER PEOPLE
Independent minds.
Shared purpose.
Contact
Want to know how to add Nuance to your work?
![](https://framerusercontent.com/images/AIGECKRFWT9vpe01fOleWyxgDs.png)
Contact
Want to know how to add Nuance to your work?
![](https://framerusercontent.com/images/AIGECKRFWT9vpe01fOleWyxgDs.png)
Contact
Want to know how to add Nuance to your work?
![](https://framerusercontent.com/images/AIGECKRFWT9vpe01fOleWyxgDs.png)